FMS helped First United Bank & Trust generate excitement about a new branch grand opening in a former commercial cannery by customizing a tin can for hand-delivery to nearby business owners and other prospective attendees. Inside, the branded tin can featured heavy cardstock paper coasters printed with vintage photos of the historic cannery on one side and forward-thinking, modern-typography headlines on the flip side, touting what the bank “can do” differently than its competitors. The can also included an invitation to the grand opening event.