CHALLENGE
Sumner Bank & Trust is a bank dedicated to being all things that their customers need. Being an institution who believes in the importance of technology advancements and understanding how customers adapt to such technology, the bank's website needed a complete overhaul to reflect the true vision and commitment of the bank's brand promise … "All things to you."
SOLUTION
To establish a true "online branch" experience for this bank, the website had to become a user-friendly environment that engaged the end user to interact and connect with the bank via online tools and capabilities. We helped the bank revitalize their online presence by implementing user-friendly navigation, clear calls to action, cross-sell opportunities, online account opening, content sharing tools, person-to-person payments, a personal financial management tool and much more.
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